VIDEO: SAAB Design Boss Jason Castriota Talks PhoeniX

We've already brought you the news on Saab's PhoeniX concept that's built on the underpinnings of the next 9-3 series and is on display at the Geneva Motor Show, but the Swedes have just released a video with the firm's new Design Director Jason Castriota giving us a tour of the 2+2 coupe.

In the video after the break, Castriota explains the PhoeniX's bespoke design features and its significance for the future of Saab product design starting off with the next generation of the 9-3 which is scheduled for release in 2012.

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Saab Reveals Wild PhoeniX Sports Coupe Concept at the Geneva Motor Show

The highlight of Saab's booth at the Geneva show is undoubtedly the PhoeniX concept car that previews design features and technologies that will be used by future Saab models. Based on the platform that will underpin the next-generation Saab 9-3, the PhoeniX was penned under the supervision of the firm's new design boss, Jason Castriota. According to Saab, it introduces an "aeromotional” design, which the company describes as the "the visual evocation of the aerodynamic design principles".

The sports coupe features dramatic details such as the rear-lateral winglets reminding of Saab's aeronautical roots and the jet canopy-inspired glasshouse. The front includes a new interpretation of the brand's signature three-port grille which is likely to be seen on future models, as well as the muscular hood.

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Saab's Geneva Motor Show Surprise is Sports Car Concept Called the Phoenix

When Saab first revealed its plans to debut a new concept model at the Geneva Salon a couple of weeks ago, the Swedish company did not release any details whatsoever about the study. And while Saab is still keeping its cards close to its chest, we managed to find out that the study is called the Phoenix and that it's a sports car concept equipped with a turbocharged petrol-electric hybrid powertrain. The Phoenix is the work of Saab's new design boss of former Bertone fame, Jason Castriota, and its main purpose is to preview the brand's next styling direction.

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Saab Shows More of the 9-5 SportCombi, Officially Confirms Concept Study for Geneva Salon

The rapidly approaching Geneva Motor Show is turning out to be a birthing room for Saab as the Swedish company is planning to launch two world premieres including the 9-5 SportCombi along with the unveiling of the modestly updated 9-3 Griffin range and the limited production 9-3 Convertible Independence Edition.

First teased on the Swedish firm's website last week, Saab today confirmed that one of the world premieres will be a never-before seen concept model conceived by a team under new design director, Jason Castriota, who is best known for his work at Pininfarina and for a short stint at Bertone where he penned the Corvette-based Mantide.

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SAAB to Celebrate its own...Independence Day on February 23rd

A little over a year ago, Saab's future was very much in doubt. GM was looking for a buyer for the Swedish brand and even contemplated closing down the Trollhattan plant. On the other hand, investors weren't exactly anxious to put their money on what they thought was a sinking ship. But, on the 23rd of February 2010, Saab's fate took a surprising turn for the better as GM sold the company to Spyker Cars, saving thousands of jobs and decades of tradition.

To celebrate the first anniversary from the sale, Saab will throw a massive party on February 23, 2011, turning its factory in Trollhattan into an entertainment arena. All 3,800 employees will have the day off and will be joined by dealers, suppliers, VIPs and media in celebrating Saab's rebirth as an independent carmaker.

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Saab to Show a New Hatchback Concept as well as Updates on 9-3 Range at the Geneva Salon

For Saab, 2011 will be a crucial year, one that could make or break the company’s success. In a statement made in January, Chairman Victor Mullen said he's confident that the automaker will be able to pick up momentum and achieve the projected sales volume of 80,000 units. But for that the Swedes need new models and it seems that they’ll deliver.

According to a press invitation sent out today, aside from the already confirmed and teased 2011 9-5 Sportcombi, Saab's Geneva Motor Show stand will host the premiere of a brand new concept model and either facelifted or special edition versions of the 9-3 range.

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Korean Designer Mixes Science and Nature in a Saab Sports Sedan Concept for 2025

Earlier this year, Swedish automaker Saab was saved from the scrapheap by Spyker and a loan from the European Investment Bank. In spite of this, nothing much has changed. The stylish new 9-5 has gone on sale overseas, with the 9-4X crossover following in Q2 2011. And the aging 9-3 trundles on, blissfully unaware that anything has happened.

Korean design student Youngho Jong is looking towards Saab’s future with his 2025 Advanced Warning System Vehicle concept: a rakish, four-door saloon with coupe-like styling. And no headroom, by the looks of it, but that’s a forgivable oversight. More interesting to us, however, is how he used his knowledge of nature and human psychology to come up with a vehicle that isn’t just smart, it’s downright sinister.

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Saab 9-5 Convertible Design Study: What do you Think?

Courtesy of SaabsUnited, the people who provided pics of the nice but ill-proportioned 9-5 Coupe rendering (see here) we recently showed you, here is a look at a second possible 9-5 variant. It's a computer generated image for a large, 4-seater convertible that could compete with the Audi A5 Cabrio in the future world of what-ifs.

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Saab Reveals its First-Ever Pure Electric Model: 9-3 ePower to Debut in Paris

This month's Paris International Motor Show will host the world premiere of Saab's first ever EV, the 9-3 ePower. Based on the SportWagon variant of the current 9-3, the prototype model will lead to a test fleet of 70 vehicles that will participate in field trials in Sweden early next year.

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Saab Bóreas Sports Coupe Design Study by Jorge Martí Vidal

And yes, we have another design proposal for a future Saab model. This one is a compact sports coupe named Bóreas after the god of the north wind and bringer of winter in Greek mythology, and it's the work of Spanish designer, Jorge Martí Vidal. There's no info from the designer's behalf, but we could easily picture it as a modern day replacement to the Saab Sonnet. More pictures and a video after the break.

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Saab Fan Renders New 9-5 Coupe

Even though a coupe version of the new 9-5 saloon isn't among the Swedish automaker's top priorities, the idea has been circulating around Saab enthusiasts for a while. This here photoshop of a 9-5 Coupe was crafted by a reader of the 'Saabsunited' website. Technically speaking, the artist's rendition is quite good, but style-wise, the 9-5 Coupe doesn't quite make the cut. It could be improved though with a few tweaks here and there including a longer set of doors and larger alloy wheels. Make sure you tell us what you think in the comments section below.

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SAAB 91 Concept Dreamed up by the Brand's Enthusiasts

What you see pictured here is a conceptual study for a B-segment SAAB hatchback model named 91 that was created by young Italian designer Fabio Ferrante with the help of an online community called "Saab 91 Petition and Support Group" - or at least that's what we understand.

The Saab enthusiast group, which can be found on Facebook, sprung up before the tie-up between Saab and Spyker N.V. with the goal of developing through an open collaboration similar to the Open Source movement a small hatchback model that could potentially save the company.

That may sound like wishful thinking, but the group is taking the project seriously. In an interview with Virtualcar, Ferrante said the group hopes that the final outcome can inspire the styling and overall character of the small hatch SAAB has reportedly been looking into lately (read more about that in our report here).

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